Chanel takes over Harrods shop displays

Harrods has unveiled a new shop display as part of Chanel’s temporary takeover of the prestigious store, which also includes an installation and beauty boutique.

Entitled Chanel World, the project sees the shop windows facing out on to Brompton Road feature designs inspired by Karl Lagerfeld’s recent Ready-to-Wear collection, reported

The initiative opened on Monday September 5th and is due to be on show for three weeks. The exhibition, entitled Coco in Wonderland, was launched a day later and will be accessible for the same amount of time.

In a statement, a representative from Harrods said: “In-store fashion and beauty boutiques are staged alongside an installation based on the iconic Chanel design codes, as defined by Coco Chanel, which include pearl, monochrome and the camellia flower motif.”

As well as jewellery, bags, shoes and accessories by the brand, a limited edition Knightsbridge Collection of make-up has been created by the Chanel creative director Peter Philips.

Grazia urged people to check out Coco in Wonderland and suggested the Coco’s Nursery area is the pick of the installation. It features a series of teddy bears and dolls wearing Chanel-style outfits amid huge dollhouses.

The glamour magazine also pointed out that visitors can get a glimpse of a red rose applique dress worn by Hollywood starlet Blake Lively in the Haute Couture Room.

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